Hockey Week Across America took place Sunday, Feb. 19, through Feb. 26. Typically a weekend celebration, USA Hockey expanded the initiative to a week in celebration of the 10th anniversary of Hockey Weekend Across America.
Started in 2008 by USA Hockey, HWAA is an effort to celebrate the game of hockey and those involved at all levels and also expose the game to new audiences.
The 2017 week-long celebration included a special theme for each day, including the traditional themes of Wear Your Favorite Hockey Jersey Day (Friday), Try Hockey Day (Saturday) and Celebrate Local Hockey Heroes (Sunday), but this year also includes individual days to salute players (Monday), coaches (Tuesday), officials (Wednesday) and local rinks (Thursday).